Making your data work 

DATA ANALYTICS

We will use our data science skills to carry out analysis of your data. You will gain greater understanding of your business in this way. Get in touch to find out more.

WHAT ARE OUR DATA ANALYTICS SERVICES?

Data analytics depends first on getting hold of the raw data. Where do you store your data? Is it found in some sort of database or data lake? Can we access that through a cloud service? We are used to designing queries to extract data from databases. Once we have retrieved it, we will use that data for analysis. We will import that data into appropriate data analysis tools to gain helpful insights.

Tools

You can use today a variety of analytical programming languages, packages and libraries to address analytical challenges of varying scales. All of these are based on underlying principles of statistics and applied mathematics. We have a background in these areas. Our background is combined with our experience of working with different tools over time. We can adjust our services to meet your requirements. Our response may including learning about emerging techniques where you require this.

From statistics to AI

The field of statistics arose before computing. Today statistical techniques are often viewed as part of machine learning (ML). Machine learning is that sub-set of artificial intelligence (AI) where computers gain insights from data in their environment. While current AI may have issues (see services we offer in the context of Responsible AI and AI Ethics), ML has more general uses that may not run into these problems.

Predictive analytics

Predictive analytics is one example. This is the branch of ML that generates predictions from underlying data. You, as a business owner, want to learn about the direction your business is proceeding. Your CFO or accountant will be able to give you a financially correct view of your management accounts. But what does the behaviour of your customers tell you? This is where customer data can support predictive modelling. We have much experience in this area.

Data visualisation

We can analyse data for you, but how would you like it to be presented? Data visualisation provides the answers to your questions. We can offer visual techniques such as interactive dashboards, visually appealing plots, or informative charts. These can be used to convert abstract data into immediate presentations. This not only makes results much more intuitive but can also assist conclusions while there is limited time to reach them.

Conclusion

Our data analytics skills start with preprocessing of your data in the form that you hold it. We then go on to apply cutting-edge data analytics tools. This provides a basis for data visualisation if the results of the analytics are not sufficient. With our support, your business can unearth hidden opportunities, mitigate risks, and make informed choices that drive growth and success.

Get in touch for more information.

Other data-focused services

Our background in data analytics means that we can also apply our skills to business research on your behalf. If your are focused on funding that may suggest a data-oriented project. AI consumes a large amount of data. We can also advise you about the data requirements of responsible AI and the implications for ethical AI arising from the use of that data.